Flagship study
Campaign journey mapping
Plot a multi-message nurture as a single illustrated journey so creative and CRM teams share one picture of the path.
Brief this study
Overview
When a nurture spans several emails, teams often argue from different spreadsheets. Journey mapping pulls click evidence into one wall-sized story of the path: entry, forks, and exits.
Included
- Journey poster for the agreed sequence
- Callouts on links that cannibalise each other
- Notes on timing gaps between clicks
- 60-minute walkthrough for marketing and CRM
Exclusions
Copywriting, ESP automation builds, and A/B test design sit outside this study unless booked separately.
Next step
Request a mapping date and attach a rough outline of the nurture steps.